I style

I stands for influence

People with the DISC I style personality tend to place an emphasis on shaping the environment by influencing or persuading others.


"The Enthusiast"

I styles are motivated by social recognition, group activities, and relationships. They prioritize taking action, collaboration, and expressing enthusiasm and are often described as warm, trusting, optimistic, magnetic, enthusiastic, and convincing.

  • Fears: loss of influence, disapproval, being ignored, rejection
  • Values: coaching and counseling, freedom of expression, democratic relationships
  • Overuses: optimism, praise
  • Influences others through: charm, optimism, energy
  • In conflict: expresses feelings, gossips
  • Could improve effectiveness through: being more objective, following through on tasks

DISC Classic patterns: Promoter, Persuader, Counselor, Appraiser

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I style goals

I styles tend to have goals such as these:

  • attain victory with flair
  • pursue friendships and happiness
  • achieve status through authority and prestige
  • seek approval and be popular
  • generate excitement

i style challenge

i styles may need to expend more energy to:

  • get organized
  • research the facts
  • resist impulses
  • speak directly and candidly
  • stay focused for long periods
  • follow through completely

i style in leadership

i styles love to take a new idea and run with it. They energize teams and build enthusiasm for projects. They can also be erratic leaders who see little need for consistency or caution.

i styles often display leadership characteristics such as these:

  • energizing
  • pioneering
  • affirming

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